Auto Inc. "Top 10 Websites" Of 2012
Rounding out our Top 10 Websites for 2013 is Cool Springs Automotive, a six-bay shop specializing in Toyotas, with an emphasis on Lexus vehicles. The beautiful black and white photography throughout the website is a standout, as also its “Learning Center”. It’s chock full of consumer knowledge, educational videos, FAQs and offers several reasons as to why the shop is different from its competitors.
Owner Rob Auernheimer is focused on “sweating the small stuff” as his website says, and paying attention to the little things that can make a big difference in where customers choose to have their vehicles serviced. Every page throughout the site has easy access to customer reviews and an online appointment scheduler.
The staff section of the site continues to feature great photography, along with bios of each team member establishing credibility with current and future customers. It uses Facebook to promote various shop specials, which have been well received by its followers. This is a fine-looking site with lots of great content. It would be difficult not to choose Cool Springs Automotive after visiting its website.